LPG Spotlight: Appalachian Propane
December 30, 2019 By Joe McCarthy
Learn how a unique branding project puts a West Virginia marketer on track to draw a crowd from far and wide to its operation.
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Retailers reap digital benefits
December 26, 2019 By Allison Kral
From marketing to hiring, social media is becoming a more familiar norm for the propane industry, say attendees of the 2019 LP Gas Growth Summit.
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Mastering visual storytelling
October 31, 2019 By Allison Kral
Allison Barwacz explains the importance of using imagery on digital platforms and offers a guide to incorporating visual content effectively.
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How to up your digital marketing game
October 22, 2019 By Christopher Caywood
Investments in digital marketing can help save money in other areas of the business and convert more customers to your operation.
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Warm Thoughts Communications adds to sales staff
May 15, 2019 By Joe McCarthy
Greg Bilbrey brings about 15 years of digital marketing and sales experience to the Warm Thoughts Communications sales staff.
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Using your website as a marketing tool to help grow gallons
April 25, 2019 By Allison Kral
Because people spend so much time on mobile platforms, it’s critical that your company implements a digital marketing strategy to connect to your customers.
Read More The importance of digital marketing for propane retailers
March 31, 2019 By Allison Kral
The Propane Education & Research Council’s (PERC) Bridget Kidd discusses the importance of having a digital marketing strategy,…
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How to affordably integrate video into your marketing arsenal
March 12, 2019 By Joelle Harms
Whether it be a behind-the-scenes look, company update or ride-along, there are many ways you can afford integrating video into your marketing plan.
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Track marketing ratios to fine-tune your budget
October 19, 2018 By Tom Jaenicke
Warm Thoughts Communications’ Tom Jaenicke explains why now is a good time to start working on next year’s marketing budget.
Read More Ray Energy names Southeastern US marketing manager
October 16, 2018 By Joe McCarthy
C. Ryan DiGuiseppe, a 2018 LP Gas Rising Leader, was named Southeastern U.S. marketing manager for Ray Energy.
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